The LIFE Brand
The LIFE brand is the first created in 2010 by François Dubrule.
Our goal is to offer an economical and ecological hospitality experience, attractive to the new generation of travelers.
During the first lockdown, each member of our group spent significant time at home. As passionate professionals and hoteliers, this time allowed them to reflect, brainstorm, and bring the LIFE concept to life: “Better than Home.”
Hotels Like No Other
We aimed to create a contemporary and timeless brand, seamlessly integrated into its environment. Each decision includes a responsible environmental and societal aspect.
Our first two establishments are now open in downtown Marseille and at Bordeaux Gare.
Our ambition is to establish ourselves in major French and European cities. We want to deploy as many establishments as possible under the LIFE brand to bring our concept to lif
Becoming a LIFE Hotel
Why Join the LIFE Family?
Project Management
At LIFE Hotels, we support every stage of your project with a global and optimized approach, from managing construction work to optimizing human resources.
Tailored Expertise
LIFE Hotels provides personalized expertise tailored to your establishment's specific needs. From strategic analysis to operational optimization, we offer solutions adapted to your challenges, always aligned with your vision. With LIFE, benefit from flexible support and recognized know-how to create a hotel that meets your ambitions.
Collaborative Franchise
The LIFE franchise is based on a unique model founded on collaboration and collective intelligence. By joining our network, you gain access to innovative tools, strategic support, and an engaged community. Together, we create hotel experiences where sharing, sustainability, and performance coexist harmoniously.
The Pillars
of Success
Green Life
LIFE supports ecology and team development. Ongoing training, Life Makers Universities, and cross-functional skills foster a collaborative and responsible environment.
Life Makers
The Life Makers form a collaborative ecosystem uniting teams, clients, and partners. Together, we create unique experiences that respect the planet and focus on well-being.
Innovation and Sharing
LIFE innovates by involving teams and clients. Personalized services, eco-responsible initiatives, and the exchange of ideas help reinvent hospitality in a sustainable way.